Alternative Giving is a new initiative taking place in Wolverhampton. Street begging is a visible issue that has been present in Wolverhampton for many years. The Wolverhampton Partnership has seen an increase in reports from city residents and visitors. We were approached by the Wolverhampton BID Company to work with various organisations to assist with creation and branding an ‘Alternative Giving Scheme’.
Alternative Giving Campaign
A Small Change for a Big Change in Wolverhampton
What have we done
- Brand Design
- Donation Point Design
- Website Design
- Marketing Material
A large proportion of those begging are in fact accommodated and not homeless and there are a number of individuals from outside the city centre that travel into Wolverhampton specifically to beg due to the opportunities and profitability of the venture.
The Alternative Giving Campaign aims to make a big change by using small change, the kind that is donated. By placing donation points through the city, people who want to give to the homeless and vulnerable can be sure that their donation is going to those who need a support service.